Marketeer vs a marketing agency
A good agency brings senior people and takes the work off your plate, on a monthly retainer. Marketeer gives you a CMO-led team inside an app from £39 a month, with your yes on every piece.
Last checked 25 September 2026. Written from published UK agency pricing guides, as a sample of what agencies charge and the terms they sell on, and our own view of how agency work usually runs.
Pick Marketeer if
You want agency-grade structure (strategy, copy, design, media planning and reporting) without the retainer, the long contract, or the slow email back-and-forth, and you're happy to give the final yes yourself.
Pick a marketing agency if
You have the budget for a monthly retainer, want people to fully own delivery, and need hands-on account management or bespoke services like PR, events or video production.
Side by side.
| Capability | Marketeer | a marketing agency |
|---|---|---|
| Monthly cost | From £39 a month, cancel anytime. | A monthly retainer, often with a minimum term, though some agencies sell rolling monthly terms; ask for a quote. This is the headline difference for a small business. |
| Speed | Kate drafts while the shop is shut; the drafts are waiting when you open. | Days to weeks per round, paced by meetings and email. |
| Who does the work | Kate, an AI CMO, and twelve specialists, drafting while you are shut, that remember your brand. | Real people, often more junior on the day-to-day than the senior names who pitched you. |
| Where the knowledge lives | Everything sits in your workspace and is yours to keep. | Hard-won know-how often walks out the door when the contract ends. |
| Control | You approve every piece before it ships. | You brief and review; day-to-day delivery is theirs. |
| Hands-off delivery | You give the final yes; approved posts and emails then publish to your connected accounts, and ads you launch in your own ad account. | Fully managed: a good agency can run it end to end. An agency wins here today, and on bespoke production. |
| Best for | Owners who want agency thinking on a small-business budget. | Businesses with the budget who want delivery fully off their plate. |
Written by the Marketeer team from published UK agency pricing guides, as a sample of what agencies charge and the terms they sell on, and our own view of how agency work usually runs, last checked on 25 September 2026. Prices and plans change; if we have this wrong, tell us and we will fix it.
What this comparison does not do.
It does not repeat a marketing agency's performance figures, even to dispute them. It does not infer a missing feature from a page we could not find. It does not test either product by hand; it reads public pages on the date above. Prices are as published by each company, in their own currency, with no exchange-rate or like-for-like total-cost claim implied.
See it for yourself.
Start the trial and read the drafts Kate brings back. Cancel before the trial ends to avoid a charge.