UK financial promotion email
A client email that carries a capital-at-risk line and refuses guaranteed returns.
By Marketeer
Step 1
Mark the brand as uk-fs
On Brand, set the vertical to UK financial promotions so the Knowledge pack is on.
Step 2
Draft inside the pack
Write the email using only approved proof points. No past performance unless the warning is in the same copy.
Step 3
Evidence pack
Export the evidence pack: claims, score, named approver.
Step 4
Compliance yes
The reviewer is a named human. A logged override needs a reason of 12 characters or more.
Signed-in owners can fork this into their workspace from Workflows.